Artificial intelligence is the talk of the town in the digital marketing field as marketing agencies everywhere are figuring out how and when to use it.

Based on how AI works, it is something that can be leveraged as part of a digital marketing strategy by some roofing company owners to help them get more from their marketing budgets; however, AI must be used skillfully as a digital marketing tactic to benefit from it.

This week’s Roofer Growth Hacks podcast discusses it.

What Problems Can AI Solve for Busy Roofers?

The goal of using artificial intelligence as a digital marketing tool is to solve specific problems that busy roofers face when trying to market their businesses.

The purpose of AI is to automate certain processes, allowing roofing company owners to do more with fewer resources.

For roofing contractors trying to satisfy a continuously growing customer base, certain AI tools implemented as part of a digital marketing strategy can not just save them time, but also reduce their marketing costs in doing so.

It can elevate a growing business from a reactive mode with regard to certain administration and digital marketing functions to a proactive one that provides solutions before problems start.

Used appropriately, AI is one of the greatest tools for providing roofing company owners the time they actually need to work “on” their business, rather than “in” it.

Many AI Tools Available For Improving Roofing Companies

ChatGPT is a tool that has taken the world by storm, but it is far from the only AI tool out there that roofing contractors can use to improve their businesses.

As a matter of fact, agencies are quickly learning in the realm of digital marketing that ChatGPT is not advisable for creating website content for a number of reasons.

While there are places where this program can be utilized by roofers to streamline their digital marketing strategies, there are also many other AI-based programs that can be safely used as well.

To do so, roofers need to understand what AI can actually do, how it works, and which programs can serve as a safe digital marketing technique for doing more with less.

Learn All About AI From This Informative Video

Chris from RoofingSites.com discusses artificial intelligence in detail in this week’s Roofer Growth Hacks podcast, explaining how AI can improve a roofer’s digital marketing strategy by saving them the time and effort that can be used for improving other parts of their companies.

In this hour-long instruction, learn the great ways that AI can be used to simplify business administration and even some digital marketing tasks while staying cautious of the ways it should be avoided and why.

Leverage AI The Right Way For Productive Digital Marketing Solutions

Artificial intelligence can make digital marketing, business administration and many other business tasks easier and faster, giving roofers more time to actually grow their companies.

Yet to use it effectively, it is important to understand when and where to implement it.

Learn about leveraging AI as a digital marketing tactic and much more by watching this informative video.

Then, contact Chris at RoofingSites.com with questions or to receive a free marketing call for additional help.

With the right knowledge and the right tools, any roofing contractor can improve their digital marketing strategy and grow their company to profit from more sales!